Successful media relations revolve around the question of how you manage to get into the media and achieve reach: So how do you manage to get media professionals interested in your startup, what you d...
Engagement is the pulse of the intranet – if it is missing, the intranet is only kept alive artificially. It pays to invest in internal communication and publish content that boosts interactivity. The...
They teach refugees and migrants how to code and help them enter the Swiss IT industry: Bettina Hirsig is co-founder and CEO of Powercoders. On Superwoman by Forbes DACH, she talks to Aileen Zumstein ...
The majority of media conferences currently take place digitally, which depending on the level of digitisation of a company can pose a challenge. Preparation is crucial for a successful digital event ...
As CEO of Rochester-Bern Executive Programs, Petra Joerg is well aware of who is attending what continuing education programs these days - and that the attendants of the programs are not yet diverse. ...
In this week’s Superwoman Talk, entrepreneur Aileen Zumstein talks with Sandoz European head Rebecca Guntern, among other things, about which weaknesses of the healthcare sector are being revealed or ...
Good communication at work is not always easy – neither is communicating within the family. And if the two areas cannot be separated, as is the case in a donor family, then things become even more com...
Are digital ethics being neglected in this time of crisis? In the Superwoman Talk, digital ethics expert Cornelia Diethelm talks to aizu founder Aileen Zumstein about the new momentum that Covid-19 is...
As a member of the PostFinance Executive Board, Sandra Lienhart is responsible for the retail division with over 1000 employees. In conversation with aizu founder Aileen Zumstein on Superwoman, she re...
Diversity is an everyday topic for entrepreneur Valérie Vuillerat. As co-founder of Witty Works, she supports STEM companies in recruiting women and making teams more diverse. On Superwoman, she talks...
Host, influencer, entertainer, advertising ambassador - former beauty queen Christa Rigozzi is working in many different areas. This week, she is a Superwoman guest of aizu founder Aileen Zumstein on ...
This week, entrepreneur Mimi Mollerus, CEO of the Swiss luxury label Maison Mollerus, is a guest at Superwoman on F15'| by Forbes DACH. In conversation with aizu founder Aileen Zumstein, Mollerus talk...
Janine Händel, CEO of the Roger Federer Foundation, talks to aizu founder Aileen Zumstein at F15' | by Forbes DACH about her personal commitment and current goals and reveals what a foundation needs, ...
This week's guest at Superwoman on F15' | by ForbesDACH is Kristin Shi-Kupfer, head of the research areas politics and society at MERICS. With aizu founder Aileen Zumstein, the sinologist talks about ...
The current situation is causing a standstill in the world. But life goes on - we can, may and must develop further. More visibility, now more than ever. A guest commentary by Aileen Zumstein, Contrib...
In "aizu signals." the Co-CEOs of KIMI Krippen AG, Alexandra Hochuli and Flurina Stöckli, share the challenges they currently face due to the coronavirus. They also talk about the advantages and requi...
Start-ups kennen eine Kultur des Überlebens. In diesen herausfordernden Tagen ist die Kommunikation schnell und offen wie noch nie: Überleben wir? Wenn ja, wie? Ein Gastkommentar von Aileen Zumstein. ...
"Never waste a good crisis".Winston Churchill Like many other countries, Switzerland is currently in an exceptional situation due to the coronavirus. This situation is accompanied by drastic changes i...
In the past, companies could simply dismiss activists as an unwelcome source of trouble. But today, activists are creating action, are putting companies under pressure and are having a voice that is h...
Positioning, diversity and the change of the media landscape through online media are the topics that were most frequently clicked on our blog in 2019 - and will stay relevant throughout the new year....